About
Fraction is a direct marketing company for small to medium sized businesses. The Company’s technology allows businesses to provide their customers with tightly targeted digital offers. Fraction provides the business with advanced analytic capabilities that provide insights and recommendations previously only available to much larger merchants.
Products and Services
Fraction develops and markets targeted offer campaigns for small businesses. The Company provides management services and tracking for their offers to the merchants and uses advanced analytics to optimize the campaigns.
Industry
Marketing and Analytics Software
Headquarters
San Francisco, CA, USA
Founded
2015
Founders
Executive Leadership
CEO: Sean Arietta
Cofounder: Colorado Reed
SVDC Investment
Seed 2016
Status
Active